Zheng Hong Collective was founded in 2024 by Elson Luk. Guided by a dedication to craftsmanship and detail, Elson approaches each design with a balance of contemporary vision and respect for traditions. 

Fine jewellery is approached as an ongoing dialogue — where innovation meets heritage, purpose meets form, and every creation is made to be original and lasting.

Inspired by the Octopus as a muse, his designs reflect its adaptability and resilience, crafted to move through life’s many transitions and cherished moments.

Through Zheng Hong Collective, Elson Luk continues to pursue craftsmanship that speaks with authenticity and leaves a lasting impression.